Case Study
How Circular Streamlined Order Editing and Saved $24,000 Annually
Discover how this leading smart wearables brand avoided expensive Shopify Plus upgrades and implemented a scalable solution that enhanced customer experience while cutting costs.
$24,000 Saved
Deployed in Days
Shopify Recommended
Executive Summary
Circular, a leading innovator in smart wearables, faced the challenge of maintaining variant restrictions after Shopify deprecated Scripts. Their alternative was an expensive Shopify Plus upgrade costing $24,000 annually. By partnering with Account Editor (AE), Circular implemented a scalable, intuitive solution that not only solved their operational challenge but also enhanced customer experience — all without the high costs of Plus or custom development.
About Circular
Core Offerings
Circular Ring 2
The only smart ring with ECG and AFib detection
Comprehensive Wellness Tracking
Sleep, heart rate, body temperature, and more
No Subscription Model
Transparent value for customers
The Challenge
When Shopify deprecated Scripts, Circular lost the ability to restrict product exchanges by variant. For them, this meant customers could swap not only sizes but also colors — a significant operational issue.
Option 1: Shopify Plus
$24,000/year
Expensive platform upgrade that didn't align with growth strategy
Option 2: Custom Development
High Maintenance
Build in-house requiring ongoing dev resources and maintenance
Why Account Editor?
Shopify Recommended Solution
Solved the exact variant restriction issue out-of-the-box
Offered a polished, merchant-friendly UI superior to scripts
Required no expensive platform upgrades or dev resources
Could scale with future products (like Circular Ring 3)
Goals
Restrict exchanges to size-only, preventing color changes
Deploy quickly without disrupting live operations
Avoid the cost of Shopify Plus
Ensure scalability for future product launches
Deliver a smooth post-purchase experience for customers
The Solution
Implement Variant Restriction Logic
Customers can exchange ring sizes, but not colors
Ensure Future-Proofing
Restriction applies automatically to any product variant named "color"
Deliver a Polished UI
A better customer and merchant experience compared to scripts
Deploy Rapidly
The feature was live and tested in days
Results & Impact
$24,000
Days
Deployment time
100%
Operational efficiency
Scalable
Future-ready workflows
What Circular Says
Official Review
"I recommend a 1000%. This app unlocked a whole part of our workflow with the product swap feature, which we had to commit a lot of time and money to, if we had to do it on our own, because of the new Shopify policy. I also wanted to thank the dev team, which is very reactive in assisting us. They even created a feature for us in under 2 weeks."
— Honh Kong SAR
Key Takeaways
Shopify recommended solution
Account Editor is trusted and recognized
Merchant-first design
A polished interface that reduces friction for both teams and customers
Enterprise-grade savings
$24,000 annually compared to Shopify Plus
Scalable and future-ready
Easily adapts to new product lines and business growth
Ready to Save $24,000+ Like Circular?
For Shopify merchants, the lesson is clear: you don't need to overspend or overcomplicate order editing. With Account Editor, you get a trusted, flexible, and cost-effective solution.
Trusted by industry-leading brands • No expensive upgrades required